Scarlett Johansson has designed a  handbag to help raise founds for the people in Haiti. “I’m thrilled to be collaborating with Mango to promote conscious consumerism and to benefit Oxfam’s Haiti Earthquake Response Fund. By purchasing this bag, which I specially designed, you are helping to provide life saving assistance like clean water to the […]

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Gucci have promised to go green and try to save the rainforest. They have joined forces with the Rainforest Action Network and agreed to stop using paper from Indonesian rainforest as well as avoiding paper from Asia Pulp and Paper. I’m not sure how much difference one single company can create, but at least the thought is […]

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Gap is celebrating it’s 40th anniversary by opening a temporary pop-up store. Gap’s first year of trading was 1969, and to mark that year, the pop-up will only be open for 69 days and 69 hours, very cleaver : ) Their will be special events in the store till the 5th of October and exclusive denim ranges […]

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If anyone missed out on Melissa shoes, it’s a brazilian brand that creates fashion forward eco-shoes in plastic that smells delicious. They’ve been making collaborations with both Vivienne Westwood (high-heeled fragrance pump with heart details) and Zaha Hadid (cool structure ankle strap shoes). Watch Marc Jacobs fiancee Lorenzo Martone spending a day at Nylon TV studios […]

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Vivienne Westwood has been against the climate change for years now and for a new awareness campaign, she designed a “+5″ bag for AmazonLife. She have remodeled her iconic bowler bag to create a eco-friendly version made of only recycled materials. Westwood want to send out the message that Fashion can be eco-friendly. I love Westwoods work and […]

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Supermodel Miranda Kerr has chocked the world by stripping off her clothes in a desperate way to save koala beers. She’s nude on the cover of the Aussie version of Rolling Stone Magazine’s Green issue to help boosting the campaign to save the animals. I think it’s great of the supermodel to try and do something for our […]

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Jimmy Choo is launching a shoe to raise money for Elton John’s Aids charity. 25% of the profits from the capsule collection and accessories will be donated to Simelela Rape Centre in Cape Town. The range includes high-heels, ballet flats, flip-flop’s, clutches and totes. They’ll be available in Jimmy Choo’s store this November and the […]

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Fendi just launched their Fendi Abici Amante Donna bike, and for all environmental-friendly and economic fashionistas, this is some serious great news. No need to take the car or taxi when you can get where you want on the bike that’s been designed by no-one else than Karl Lagerfeld. And don’t forget the free exercise you get. I […]

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Banana Republic is launching their new luxe eco-friendly line Heritage Collection. The line promise to not sacrifice fashion for going green and the eco-line is apparently very good. We’ll be able to pick from as many as 45 pieces that all is made from organic cotton, bamboo and soy-silk. The casual chic line comes in […]

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French Vogue is making a statement in their August issue with a photo-spread. Model Raquel Zimmerman is walking through Paris streets wearing fur and leather while pointing finger to PETA protesters. Maybe this is a way for the french edition to support Anna Wintour at US Vogue who gets criticized a lot by PETA. I think they […]

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